Just Riding Along tubeless mountain bike products and custom wheelbuilds
While it won't make you any faster there's nothing like a good pair of colour coordinated wheels to put the finishing touches to your bike. Black or white rims, coloured hubs, and for the ultimate in matching (or clashing... you choose) there are the Industry Nine wheelsets with spokes and hubs anodised in most colours you can think of.
They're don't just look pretty either, all of our wheels are hand-built to the highest standard and we try to ride as many of them as we can to make sure they will stand up to regular use. They are also raced in national and world cup races at the top level by pro riders - such as Jenny Copnall, click here for an article on Londoncyclesport.com about her bike (and some of our Race 7000 / AC wheels).
As well as all this colour matching we have a few new more practical items, namely some more tyre options with the Atom road tubeless, 2.25 Aspens and a few bargain Ardents.
New colours: Reverse Racing hubs
We've only had them in red until recently but now the Reverse Racing hubs have just landed in white and brown versions, currently only with 20mm front and 10mm rears (which fit standard QR-compatible frames).
Supplies are still limited so we're only selling them built into wheelsets at the moment, combine them with some white Flow or Arch rims for a lightweight pair of wheels that look amazing and can take on the gnarliest trails without flinching. Try our custom wheelbuilder to spec some shiny wheels.
New hubs: Element FR
Currently only available in red, but looking good and coming in at a light 224g for a front 20mm hub and 274g rear are these new Element hubs. The massively oversized front hub is convertible between QR, 15mm and 20mm too while the rear has all the usual options of QR, 10mm and 12mm axles which again are all interchangeable.
New colours: Industry Nine in stock
We've expanded our stock of Industry Nine builds with some new brown Enduro / ZTR Flow and green XC / Ultralite / ZTR355 wheels, and they look amazing. There are axle options to fit virtually any frame / fork, including new 135x12mm through axle and 135x10mm bolt-in rears.
There are also a lot of more standard colours, and white rim options, click here for them all.
New hubs: Industry Nine Classic
Industry Nine hubs are now available for building with conventional "J-bend" spokes, rather than the proprietary straight-pull aluminium versions they are famous for.
Available to order in all the usual colours (red, black, silver, orange, purple, green, brown.... and more) with 32 holes and all the axle options of the Enduro hubs, click here.
New tyre: Hutchinson Atom road tubeless
We weren't expecting these for a while, but the new Hutchinson Atom road tubeless tyres just turned up. Weighing just 275g, they are a 21mm single compound tyre aimed at road racing. The Atom comes in at about 40g lighter than the 23mm Fusion II which has been available for a while.
Run them tubeless using fully sealed rims such as Mavic's Ksyrium, or convert your current wheels using NoTubes 21mm yellow tape and a road valve stem. Click here to buy the atom.
Bargain tyres: Ardent special offer
The Maxxis Ardent is currently one of our favourite heavy duty tyres with versions available from 2.25" kevlar up to 2.6" dual ply.
As a fast rolling, hard cornering downhill tyre it's hard to beat and the 2.25 kevlar version is light and fast enough for most cross-country duties while still offering loads of grip. These are the offer Ardents:
2.4 Kevlar bead SPC 60A - save 16%
2.4 DPC 60a - save 34%
2.6 DPC 60a - save 32%
Click here to buy.
New tyre: Maxxis Aspen 2.25
Only a few weeks ago we announced the arrival of the new Aspen 2.1" tyre but now the 2.25" version has just arrived. Currently the only 2.25 width tyre available in the lightweight eXCeption casing and the 62A rubber, it weighs around 600g making it a great lightweight fat tyre for racing. Buy it here.
